personalized >> ˈpəːs(ə)n(ə)lʌɪzd
Definition: [adjective] designed or produced to meet someone's individual requirements.
Example: a steward will deliver personalized service to every passenger
Definition: [adjective] (of an issue, argument, etc.) concerned with personalities or feelings rather than with general or abstract matters.
Definition: [adjective] (especially of a deity or spirit) personified.
Example: religious and magical systems involve personalized gods, spirits, or demons